In conclusion, we have used a number of typical conventions for each the trailer, poster and magazine. Our trailer takes a similar form to other low-budget horror films like REC, and Paranormal Activity, through the use of hand-held camera styles and simple plot lines creates a sense of realism, with the element of fear created through the audience feeling disorientated and unaware of what is happening. We have used techniques from trailers we researched to add to the mise en scene, from the map, and establishing shots to the location itself, this takes influence from the trailers for 28 Days Later, and Texas Killing fields.
Our magazine and poster use the typical conventions of magazines and film posters to enable them to appear professional. However, breaking out of the typical conventions of a film magazine, ours takes the form of a "Special edition Horror issue" so that the dark colours and use of the colour red suggests the impending danger, and elements of horror, similar to those in the trailer.
The "noise" effect used in the trailer has also been duplicated on the poster, linking the two appropriately. This idea came from the noise effect of the "Quarantine" movie poster, and is created on Photoshop for the poster, using a filter, located at Texture>Grain>Horizontal. This is becoming a common feature in film trailers, and because it is featured in our trailer, I felt it would be more effective in the combination of all three products.
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